Step 1: Understand the spine
Each phase ends with a mandatory integration artifact. These are the spine. If you do nothing else, you complete these five.
Map has two because Map produces both a baseline (where you are) and a vision (where you are going). Both are required to enter Design.
Step 2: Pick your tools based on depth
Each phase has tools across three lenses: Architecture, Operations, Experience. Pick the ones that match your program's depth and the gaps in your current knowledge.
Short Program (weeks)
One to two lens tools per phase. Focus on the highest-unknown area.
Standard program (months)
Three to five tools per phase. Cover each lens at least once.
Deep transformation (year or more):
Most of them. This is the full method. Regardless of depth, you always complete the phase's integration artifact. The lens exercises feed it.
Step 3: Work the phases in sequence, iterate as you learn
Map, Design, Guide, Evolve is a sequence, but not a waterfall. You will revisit earlier phases as evidence from pilots comes in. That is the point of the Evolve phase: transformation is a continuous loop, not a one-time project.
A small but important note: the Transformation Vision Canvas sits at the end of Map, not the start. You earn the right to a vision by mapping first. Frameworks that ask you to "define your AI vision" on day one produce slideware that does not survive contact with the organization.
Step 4: Open the Figma workspace
A Figma workspace with all 50+ exercise canvases is available. Duplicate it for your program, select the exercises you will run, and group them by phase. The integration artifacts sit at the end of each phase, ready to synthesize the lens work that feeds them.
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Explore the four phases
